ANTA MALAYSIA LAUNCHES INAUGURAL SHOE DONATION DRIVE IN THE SPIRIT OF RAMADAN
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During the sacred month of Ramadan, ANTA, a renowned global sports brand, launches its first-ever #ANTABersamaAnda shoe donation initiative, embodying compassion and unity. With a dedication to giving back, ANTA encourages Malaysians to come together and donate their gently used shoes to support the less fortunate.
From now until April 5th, ANTA will be accepting donations at specific drop-off locations in the Klang Valley, including The Exchange TRX, 1 Utama Shopping Centre, Sunway Pyramid, and The Mall, Mid Valley Southkey in Johor Bahru, with a target of collecting at least 200 pairs. These donated shoes will be distributed to disadvantaged communities assisted by Teach for Malaysia and Women of Will. Furthermore, ANTA will provide new shoes and clothing, ensuring recipients are prepared to celebrate Raya with confidence.
Ms. Pang Sook Fong, ANTA Malaysia’s Country Manager, believes this initiative will not only revive old shoes with love but also reduce environmental impact. ANTA is excited to lead this impactful endeavor, merging sustainability with social responsibility. By repurposing pre-loved shoes and empowering underprivileged individuals, especially children and women, with quality footwear, we aim to make a tangible difference in their lives, fostering a brighter future.
To express gratitude for these contributions, every donor will receive an exclusive discount on selected ANTA footwear products (subject to terms and conditions). “ANTA remains dedicated to fostering positive change through sustainable initiatives within communities. We are committed to not only offering top-quality sports products but also uplifting those in need, enabling them to move forward confidently,” added Ms. Sook Fong.
In support of the #ANTABersamaAnda campaign, ANTA will organize a series of in-store events starting March 15, 2024. Customers can visit ANTA stores or explore my.anta.com for enticing offers and engaging events. Moreover, running enthusiasts can participate in Run-Madan with ANTA Running Team (ART) alongside local running clubs in the Klang Valley. Details of these events will be available on ANTA’s social media platforms.
But that’s not all! In April 2024, ANTA will introduce the ANTA KAI 1, the first release from Kyrie Irving’s signature line of basketball footwear, to the Malaysian market. Following high demand globally, the ANTA KAI 1 promises a blend of functionality and style, catering to basketball enthusiasts with exceptional performance.
For further information about ANTA, its #ANTABersamaAnda shoe donation campaign, and the ANTA KAI 1 launch, please visit https://my.anta.com/ or follow @AntaMalaysia on Instagram or Facebook.
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