Sat. May 25th, 2024

Santai Travel Media

I n s p I r a s I p e r c u t I a n k u

Automechanika KualaLumpur sees a 46 percent leap in visitor participation

2 min read

In Automechanika Kuala Lumpur’s return, there was a revived sense of business vitality from the automotive industry at the Kuala
Lumpur Convention Centre. Exhibitor numbers rose by 13 percent, while visitors jumped by 46 percent to 10,267. Many participants travelled to the trade fair from the surrounding region, a clear indication of the strong drive for growth and development. Strategic and industry partners also flexed their positions in the market with a wide range of showcases, resources and knowledge, cementing
cooperation with the show to promote Malaysia’s prosperous automotive industry.
Automechanika Kuala Lumpur 2023
Key figures from Automechanika Kuala Lumpur:
 Visitors: 10,267 from 77 countries and regions
 Exhibitors: 330 from 17 countries and regions
 Scale: 11,071 sqm (halls 1 to 5 and 7C)
 14 fringe events
 16 strategic and industry partners


The 2023 edition of Automechanika Kuala Lumpur returned to the trade
fair calendar with a clear ambition of promoting opportunities for growth
and development in the regional automotive industry.

“It is great to see that the market is bouncing back in such a dynamic and active way,” said Ms Fiona Chiew, General Manager of Messe
Frankfurt (HK) Ltd. “Thanks to our close-knit network, we were able to recognise how global trends are taking shape in the region and communicate them in easily accessible ways. The main feedback we had from participants was that the rapid rate of advancement has led to assessing products and supply chains more regularly to meet ongoing consumer needs and ensure cost-efficient operational models. Because
of this, Automechanika Kuala Lumpur offered an ideal platform for
collaboration and trade. Likewise, having the advantage of attracting car owners to the show meant we extended the conversation one step further by putting buyers and suppliers directly in front of end-users.”
New partnerships across the fairground
This year, the show saw a range of new and existing partners descend to the fairground, each building up the coverage of the passenger and commercial vehicle sectors. The 16 strategic and industry partners
included ADTEC, ALIENTECH, Caltex Delo, Celette, CL Group, EMG, Hot Wheels, JTM, LAUNCH, Leng Kee Auto Academy, Magic Cube, Pac Auto Marketing, SATA, Schmaco, Vanli, and ZF. The combination of important organisations and vocational institutions highlighted the development of safety, transformation, talent, efficiency and
sustainability in the industry.
On this note, 24 local and overseas supporting bodies brought their networks to the show, offering an assembly point for six Association meetings. Dato’ Ng Koong Sinn, President of the Malaysia Trucking
Federation, noted: “The main objective of our meeting was to gather opinions from various operators across the country and dissect key topics that may then go to the relevant authorities for action. We also aim
to raise awareness of new technologies amongst our members.
Automechanika Kuala Lumpur can actually bring these two aspects together. It is important to open our minds to digitalisation, autonomous driving and new energy trends and go with current and future changes.
And so, the add-on events and conferences are highly recommendable in the sense that they bring in knowledge and new perspectives to prepare the market.”

About The Author

Leave a Reply

Your email address will not be published. Required fields are marked *